360 Degree Internet Marketing Bellwether Ashish Kanungo
Internet Marketing Strategist
http://www.ashishkanungo.com/

I'm a certified e-marketing analyst having 10 plus years of experience in Online marketing and E-commerce, presently heading global online internet marketing strategies of diversified SBU's and affiliates of an UK Based MNC.

Working as Head of Internet Marketing to serve as the online marketing and e-CRM leader for the Global Internet marketing profit center of a leading UK based MNC. Involves P/L responsibility of the develop internet marketing strategies that align with key sales and marketing goals for the group and its various strategic business units.

Developed brand & customer focused integrated marketing strategies
Internet marketing strategist with and certified e-marketing analyst with proven ability in new business development and new technology, Experience leading and managing large scale website initiatives and managing associated change.

Experience in competitive evaluation of the online industry verticals and successfully developed and implemented innovative online business programs and cross channel internet strategies that enhance multi-unit business performance.

Managing and partnered with external agencies/vendors, varying business leaders including online media, portals, verticals, advertising networks, pay per click operators, e-marketing database and service providers, and other affiliates of the online market place.

The main role involves execution of annual marketing plan with following online marketing objectives, driving profitable online customer acquisition campaigns, retention campaigns, public relations, branding and other need based campaigns.

Expert in driving successful e-CRM strategies with cross channel campaign integration, developed successful online strategy for e-CRM based marketing activities designed to increase qualified lead generation and data capture.

Maximized the results of online marketing campaigns, by integrating the online marketing with the conventional marketing communication processes, optimized Internet channels and integrated the same with the call centers/lead generation division. Develop strong relationships with various business stakeholders through partnership and communication.

Managing a sizable team of Internet Marketing Managers targeting UK, US, Gulf and India markets with a Global and regional internet focus.

Communicated and integrated with a tactical website support and management team internal to the group, as well as external vendors, to enhance and optimize existing websites and marketing programs.


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Ashish Kanungo
click2ashish@gmail.com

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